seo basics

Basic Beginners Guide to SEO Success

(Last Updated On: July 16, 2020)

It’s mostly thought that making SEO content is quite difficult. You only have to follow a few basic concepts to make the content optimized. The content makers/creators have limited knowledge regarding SEO. They follow the basics to make their content SEO. These steps are as follows:

Having a concept of what users are searching for:

      The first basic step to be followed is to have the information about what users are searching for. In this concept, more different ideas arise. 

1. What ways are used by users to search for your business?

    People search by using keywords and phrases. Your content must use that keyword in it. If anyone is searching for ‘hotel in Paris,’ then your content must use the word ‘Paris hotel in it.’ This will allow the users to have access to your page.  

2. What are the other ways used by people to search for the same thing?

    Users may be searching for the same things by different keywords. You can check this in the keywords column. 

Users use hundreds of other keywords. Take the previous example. People may also be using the words ‘cheap hotels in Paris’, ‘hotels in Paris city’ etc. you must have the information that the users can use other ways or keywords.  

3. Go in the tiny details of keywords used by the users

    For having the concept of such small details, you have to follow a simple step. Type the keyword in the search bar, but don’t press enter. Google will automatically show you some suggestions. These suggestions are the keywords used by users. From this, you have better details of keywords.  

4. Engage your content with attractive topics

    For marketing purposes, you need to make your content engaging. It may use catchy words, titles, etc., to attract traffic to your page. 

5. Relate your content by keywords used by the users

    All you have to do is to engage your content with those keywords used by the users. For this, you have to look keenly towards the users’ language and other details. And expand your titles with the keywords by users.

6. Keywords

At last, you must have the concept of what you’re targeting behind those keywords. 

Create search engine optimized pages

  To make your site or page SEO, you must follow some basics. First of all, use keywords in your content. Use suitable titles and meta-titles for your content. 

Add a full description to your site. Use the links to make your content optimized. The images may be used in your content to make it attractive, as well as SEO. These images must also be made SEO by adding links and descriptions to these images. To make your content SEO, also use heading and subheadings. These are a few simple steps to make your page SEO.

The website is highly accessible. 

    Your website must be highly accessible to users and as well as search engines. For this purpose, you must take care of some basics. Your website must have a good loading speed.

Taking long to load may exhaust the user, and he may not even be using your site. Then, make your website user-friendly as you all know that people prefer doing their tasks on mobiles in these times.

Rather than opening computers and laptops, they use the search engine on their mobile phones. So make your content friendly to mobiles. You may also install the SSL file as well as create a sitemap for your site.

Add a robot.txt file to your website so that only humans can use your site for informational purposes. Create hyperlinks for the words used. For this, you have to link these words to other web pages and websites internally.  

Create backlinks for your site

     For SEO content, you may link your site with backlinks from other sites. Creating backlinks for your site make your web pages and website more optimized. For building backlinks, swipe the links from inferior content and build the broken links. 

 Keep an eye on your SEO success.

      For this tracking, you need to know how much traffic is pulled to your page. And acknowledge how many viewers and users are of your site. After all, this checks your ranking. 

These are all basics to create SEO content.