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Useful tools for Every SEO Professional Should Know

SEO is a very important process every marketers and blogger should do with their Website. Luckily you don’t have to do it manually anymore.

There are many useful tools available for you to do various SEO activities, like Keyword research, link building, rank tracking, competitor analysis, etc.

Every SEO professional must be aware of these tools, which can make their job easy.

Keyword Tool

This is a tool that provides relevant long-tail keywords for content. You will get all related long-tail keywords related to a term when you type the word in the search column. The tool will give 99.99% accurate results, and to use a free version, one doesn’t even have to create an account.

Security Headers

This tool checks the security of a server. Go to the site and enter the Website you want to analyze for free. After verifying the HTTP response of your Website, it will assign a score from A to F. If there are security issues with your web server, then the result page will be red with all particular security issues. If the page is green the Website, you entered is free from any security concern.

This is a local listing site. Add or find any business near you from Yellowbot for free. Other than adding business users can enter reviews about the various company which will help with local Search engine optimization.


A complete tool for professionals that performs functions like Technical SEO audit, link analysis, keyword, and competitor research. One of the easiest freemium tools every SEO professional can use to find proper keywords can add to their content to get better ranking. Use this for advertising research, link analysis, Advertising research, etc.


A complete tool with many features such as competitive analysis, backlink research, rank tracking, and web monitoring. Use this tool by signing into it and find out the relevant keywords to use in your content to rank better.


Explore the keyword by entering root, domain, and subdomain. offers keyword research, SEO audit, backlink analysis, rank tracking, and many more features.


This is a tool that offers a better overview of your website speed and performance. Enter the URL of a website and check its performance. After some time, you can see the complete detailed report regarding website efficiency. It also provides you better tips to improve the speed.

Ninja Outreach

Ninja Outreach is a very useful CRM influencer marketing tool. This is a lead generator and link building freemium tool for SEO professionals. All you have to do is sign up and use it for campaign management, link building, finding influencers, etc.


Free SEO keyword suggestion tool that provides comprehensive results. Ubersuggest is a tool for SEO professionals to analyze competitive keywords to get ranked better. Enter the URL and get an accurate and reliable result.

Screaming Frog

It is a website crawling freemium tool that conducts onsite SEO efficiently and provides you better results. The tool is very simple to use, and the features of this tool are finding broken links, conducting audits, XML sitemap generation, find duplicate contents, and many more.


Free SEO audit tool that offers more accurate results. This tool comes with many features like onsite SEO auditing and reporting, keyword analysis, competitive analysis, marketing checklist, etc. Enter your URL and use it for free


Wonderful site auditing tool with so many extra features. This offers SEO and competitive analysis tools. Give accurate results by analyzing competitor sites and finds out the quality issues or any internal issues by conducting a proper site audit.


A complete competitor is an analyzing tool. Use this tool to get a free overview of a website’s performance by adding its URL. Get full data by comparing with competitor sites and use them to get a better ranking.


A freemium keyword research tool that can use to compare competitor keyword analysis for various purposes. Enter the keyword for which you want to get a complete report and search for it. Within a few minutes, you can see the full details regarding the keyword performance.


A growth hacking tool to find broken or dead links. You can use them to build Wikipedia backlinks. All you have to do is to enter the keyword and start searching. It will show you complete details of articles with broken/dead links.


A better place to find expired or deleted domains. You can search the list of domain names that are expired or deleted ones by picking proper domain extension. Find an appropriate domain and register it for yourself.

Wayback Machine

This is a free tool to find all digital archives all over the internet. Enter the Website or keyword you want to search about and get the complete result by crawling into that site.


Serpwoo is a rank analysis tool. Sign up to its account and explore your Website SERP and online reputation. It comes with many features like keyword analysis and statistics to improve its performance.


This is a WordPress plugin that can help SEO professionals to grow their online traffic. This will help to build the email list and increase the exposure of content. Increases the number of followers and social shares by implementing this free plugin to the WordPress site.


This tool will give accurate details about the Search engine ranking position of a website. This is a freemium tool, and you can use it by signing up to its account.


It is a source of recommendations regarding all free and paid SEO tools that can be used to improve website performance. You can find a list of tools from various categories such as keyword, backlinks analysis, meta-tag generator, and many more categories.

Guest Post Tracker

Use this tool to find out websites that accept guest posting. By using this tool, publish your posts on other sites and increases your Website traffic and rank.


The best tool for content marketing and SEO campaigns. Find out content that will work well, brand monitoring, competitor analysis, content curation, influencer marketing, and many more features using the Buzsumo tool.


Find out the website performance using the GT matrix and optimize it to make it more efficient. It is a free tool to use to get a complete report regarding website performance and make your site faster by optimizing various factors.

Google tools (analytics, keyword planner, insights, mobile scorecard, think with google)

All Google tools are free to use and help SEO professionals to get a better view of their content marketing strategies. They provide various tools for each SEO purposes. By following the results from the tool can help to improve website performance and give a better ranking.


Wikipedia is the best SEO tool for keyword research. Wikipedia is a multilingual, web-based, free-content encyclopedia project supported by the Wikimedia Foundation and based on a model of openly editable content.

The name “Wikipedia” is a portmanteau of the words wiki (a technology for creating collaborative websites, from the Hawaiian word wiki, meaning “quick”) and encyclopedia. Wikipedia’s articles provide links designed to guide the user to related pages with additional information.

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