You must be trying to write SEO optimized content for your blogs, but unable to rank it on Google searches or other search engines. If it is, then here is good news for you.
There are some tips and tricks available that can help you write such quality articles that will rank in search results and increase viewers of your sites for sure.
Here in this article, we have provided good and effective 19 tips and tricks about writing SEO optimized content.
So keep reading this article. Beginners must read the article because the tips and tricks will help you for sure.
So the tips and tricks for SEO optimized content writing are mentioned below.
Table of Contents
- 1 Find or Choose a topic to write content.
- 2 Do Keyword Research
- 3 Use Keyword Density Formula
- 4 Optimize the content with keywords
- 5 Use Explanatory Multimedia
- 6 Keep Permalink with Keyword
- 7 Do a Proper Interlinking
- 8 Use Outbound Links
- 9 Deep Research for Long Content
- 10 Use social buttons
- 11 Use Yoast SEO Plugin
- 12 Enable comment discussion
- 13 Update Content to rank higher
- 14 Copyscape is very Important.
- 15 Use No-Follow Link
- 16 Optimize your content for rank #0
- 17 Show Author information and links.
- 18 Simplicity
- 19 Don’t Stuff Keyword.
- 20 Conclusion
Find or Choose a topic to write content.
The first and the most important thing of blogging are to finding or choosing the topic to write content. Searching and selecting the right topic helps the blogger attract users to browse to their sites. That is why the blogger must search the trending and the most searched topics before start writing.
Do Keyword Research
Keyword research is the major step of SEO strategy and the most essential and critical part of SEO copywriting. Because unless you know what your audience is searching on Google, you will find yourself confused. How to do comprehensive keyword research? The keyword research starts with finding the right targeted audience for your niche or products.
For keywords, three things should be kept in mind. First, your targeted audience, what they are looking for on Google, and how well you know your audience. Imagine yourself as your targeted audience, what will you search on Google? What are the problems you might face?. Your piece of content should solve their problems to sell or get attention. Now, how to find keywords that the targeted audience is looking for?
There are many untapped sources for finding valuable keywords that people are looking for. One of the best ways to find profitable keywords is by having a look at your competitors. Check out your niche websites, and see what keywords they are targeting. You can simply pick the keywords from there and create a 10X better content for those keywords. However, there are some untapped resources like forums, Q & A sites (example quora), Reddit, where your targeted audience put their queries. There is another resource that most people ignore, Wikipedia, yes, by looking at Wikipedia tables of contents, and you can discover many profitable keywords that are unexploited.
Use Keyword Density Formula
Keyword density is nothing without the percentage of your focused keyword appear in the content. You have written content of 1000 words and put your main keyword ten times, which means your keyword density percentage is 1%. The main reason to put keywords into content is to let Google bot understands the topic of your content better and rank keywords well.
However, keyword density should not be too much overstuffed, but it should be there in the content. As there is many Google update has come out with overstuffed keywords now keywords density.
Optimize the content with keywords
Your SEO efforts depend on the keywords that you are targeting. The more efficiently you do keyword optimization, the chances of better ranking for desired keywords. You can follow the good practices like putting the focus keyword in the title tag, once in the first paragraph, use it on H2, and H3.
You shouldn’t miss optimizing the optimization of your images when you are in high SEO competitions. Use image ALT text optimized with the focused keyword at least once. But remember, use keywords smartly so that it doesn’t look stuffy and gives value to the users. Also, make sure you have included your main keyword in your URL. These are some of the good practices that will make your web pages well optimized with keywords.
Use Explanatory Multimedia
There is a quote, “A picture is worth a thousand words,” this say’s only become true when you put the word “right” before the picture. Yes, only the rightly optimized images can increase user engagement and improve your overall SEO. You should also put the right name and ALT text for the image to increase yours over the SEO score of your page.
Permalink also has known as URL what effects a lot when you want to rank higher in Google search results. While you are putting permalink, you must think both from the perspective of SEO and user. There are some good practices that you can adapt to optimize your permalink, like short URL, must have targeted keyword in URL, but same time it should look natural. The search engine takes permalink to identify your post and web pages.
Internal linking connects one page of your website to other related pages to help users find other posts on your site and help Google bots relate your blog posts. Internal linking is very important to make a well-organized architecture of your website and distribute page authority and keep the link juice flow through it. So it’s essential to do proper internal links and make your website look well organized.
Use Outbound Links
Outbound links are those links that point to external sites from your website. It’s always better to link to a website that Google thinks a high authority site. It helps to show your niche authority to Google and create your authority. You can give outbound links as nofollow or dofollow, but remember, you should not link to low authorities or spam sites. It might harm your overall ranking.
Deep Research for Long Content
The study recently shows that the longer and depth content is, your chances become higher to perform well in Google. Longer and deep contents help gain the authority of your website as well; you can have a better opportunity to use more related keywords in your content. Also, the study shows that people love to share longer contents more. Your article should meet all questions that the searcher is looking for implicit and explicit both.
Social buttons or sharing option can be fruitful for the bloggers because if the readers become satisfied with your article, they will share it with their friends for sure. As a result, the chances of getting more clicks and readers on your site will increase.
Use Yoast SEO Plugin
Yoast is one of the most popular WordPress SEO plugin used by thousands of SEO masters. It helps fix all your SEO related things like targeting focus keyword, create sitemap and robot.txt, header configuration, permalink set up, set up indexable and non-indexable pages, and much more. It is a lifesaver for an SEO job, and you don’t need to be the techie to handle your SEO work when you have Yoast with you. However, the free version doesn’t open all features, but the paid version comes with the complete solution for your SEO.
Enable comment discussion
When you enable comment, and people join the discussion is a clear means that peoples are reading your content and engage with it. There are few genuine benefits of comments like you can create a community around you who want to read your post more, and Google will find more people engaging with your content, which may help little in the ranking.
Update Content to rank higher
Outdated contents are dead. Give your old content a new life by updating it with more valuable information, this makes your whole website updated, and Google loves an updated website. Also, updating your older content helps to boost up your ranking.
Copyscape is very Important.
There is no place for copied contents, not even a single line. So before uploading on your site must check plagiarism of the contents for sure. Your sites might get penalized or banned for copied contents.
Use No-Follow Link
Using nofollow link is being used to prevent the leakage of link juice. Link juice is very much required to increase the page/ domain authority. If it is shared with outbound links, then it is surely a loss for the bloggers.
Remember, No-Follow links are being used for Outbound links, not for internal links.
Optimize your content for rank #0
Have you ever seen when you search for, and a small snippet comes at spot 0? That’s a sweet spot for your piece of content to get more traffic. You can use rich snippet tools to show up your results and use content formats like the list, bullets, tables, and other data formats that give the overall summary of your post.
Always provide Author information, i.e., name, contacts info, website links, etc. on the page to contact the author directly for further queries or help.
Always remember, the internet is for everyone, and the article you are writing is also for everyone. People of all class, community, age, and category, should understand.
Don’t Stuff Keyword.
Yes, you shouldn’t. Keywords stuffing is a very old SEO technique to ranker, but it no longer works. You should use LSI keywords and focused keywords wisely so that it doesn’t look stuffy. It’s better to concentrate on the topic then keywords, write long, in-depth, engaging content that users love to read, Google will surely reward your content with traffic boost.
Now you know the secrets behind the successful blog posts. Use the tips and tricks to write SEO optimized content and make your articles SEO friendly. But only tips and tricks will not help to rank on #1. The article must have quality information. The tips and tricks will helpful for ranking quality articles.